The value of investments can fall as well as rise, and you may get back less than you invested. Past performance is no guarantee of future results.

Advisory definition

In investing terms, advisory means being in a position to offer advice. An advisor is a person or company responsible for making investment decisions on behalf of investors, usually for a fee.

Advisory definition

In investing terms, advisory means being in a position to offer advice. An advisor is a person or company responsible for making investment decisions on behalf of investors, usually for a fee.

The opposite of this is execution-only, where a provider executes trades or investments but doesn’t provide any advice on trading or investing. They won’t, for example, tell you whether a fund or stock is a good buy, or is right for you. 

A - B - C - D - E - F - G - H - I - J - K - L - M - N - O - P - Q - R - S - T - U - V - W - Y

See all glossary trading terms