CFDs are complex instruments. You can lose your money rapidly due to leverage. Please ensure you understand how this product works and whether you can afford to take the high risk of losing money. CFDs are complex instruments. You can lose your money rapidly due to leverage. Please ensure you understand how this product works and whether you can afford to take the high risk of losing money.

Bull definition

Bulls are speculators who believe that a market, instrument, or sector is going on an upward trajectory. This belief puts them at odds with bears, who take a pessimistic view on a market’s direction.

When trading, bulls will tend to buy (or go long on) their market, in order to make a profit by selling when it is worth more in the future. When a market is increasing in price, the bulls are seen as in control. This is referred to as a bull market; it is the opposite of a bear market, when the price is heading lower.

Visit our technical analysis section

Spotting when bulls or bears are taking control is pivotal to minimising loss and maximising profit as a trader. Find out more about how to do so in our technical analysis guide.

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