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CFDs are complex instruments. 72% of retail client accounts lose money when trading CFDs, with this investment provider. You can lose your money rapidly due to leverage. Please ensure you understand how this product works and whether you can afford to take the high risk of losing money.

​​​AO World looks for better performance at upcoming earnings

​​AO World is looking to put recent weakness behind it when it reports earnings this week.

Trading Source: Bloomberg

​​​Is AO World back on track?

AO World has indeed shown signs of recovery since July, when it reassured investors that it had resolved its issues and was back on track. The company, reported a full-year pre-tax profit of £7.6 million, while on an underlying basis, profits nearly doubled to £45 million.

​This positive performance has given AO World the confidence to express its ambition of achieving an underlying profit of 5% of sales in the short and medium term. With last year's turnover standing at £1.4 billion, this target implies a potential profit increase of at least £57 million.

​Investors will be eagerly awaiting the company's interim results for the six months ended 30 September 2023.

​Analyst ratings for AO World

Analyst ratings for AO World Source: Refinitiv
Analyst ratings for AO World Source: Refinitiv

​Refinitiv data shows a consensus analyst rating of between ‘buy’ and ‘hold’ for AO World – 2 strong buy, 2 hold and 2 sell - with the mean of estimates suggesting a long-term price target of 83.67 pence for the share. It is where the share is trading as of 20 November 2023.

​Technical outlook on the AO World’s share price

​The AO World share price, which has risen close to 50% year-to-date, has been range trading since July while so far remaining above its 200-day simple moving average (SMA) at 78.40 pence. It may be back in focus now, following last week’s failure at the share’s 94.20p one-month high.

​AO World Daily Candlestick Chart

AO World Daily candlestick Source: TradingView
AO World Daily candlestick Source: TradingView

​Were AO World’s share price to rise above 94.20p post its first half earnings results out on Tuesday, the July peak at 101.80p would be back in the picture. Further up lurks the January 2022 peak at 114.80p.

​AO World Weekly Candlestick Chart

AO World Weekly candlestick Source: TradingView
AO World Weekly candlestick Source: TradingView

​While the 200-day SMA, July and October lows and the 2022-to-2023 uptrend line at 78.40p to 76.25p underpin on a weekly chart closing basis, the long-term uptrend in the AO World share price will remain intact.


This information has been prepared by IG, a trading name of IG Markets Limited. In addition to the disclaimer below, the material on this page does not contain a record of our trading prices, or an offer of, or solicitation for, a transaction in any financial instrument. IG accepts no responsibility for any use that may be made of these comments and for any consequences that result. No representation or warranty is given as to the accuracy or completeness of this information. Consequently any person acting on it does so entirely at their own risk. Any research provided does not have regard to the specific investment objectives, financial situation and needs of any specific person who may receive it. It has not been prepared in accordance with legal requirements designed to promote the independence of investment research and as such is considered to be a marketing communication. Although we are not specifically constrained from dealing ahead of our recommendations we do not seek to take advantage of them before they are provided to our clients.

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