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Stock of the day: Star Entertainment

Star Entertainment resumes trading after securing financing from US casino giant Bally's, but underlying issues continue to plague the embattled operator despite this lifeline.

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This video was created on 16 April for IG audiences by ausbiz.

ASX code: SGR

Star Entertainment's financial rescue and trading resumption

Star Entertainment Group's shares have resumed trading after a prolonged halt, following an A$302 million net loss announcement. The casino operator has secured crucial financing from United States (US) casino giant Bally's, providing a necessary lifeline.

Shares returned to trading at approximately A$0.10 per share. This rescue package results in Bally's acquiring nearly 57% ownership, while the Matheson family maintains their existing 10% stake.

Regulatory challenges and operational headwinds

Despite this financial intervention, Star Entertainment's underlying issues remain unresolved. A key challenge stems from mandatory 'carded play' systems requiring punters to use cards with time and loss limits.

These restrictions have driven customers to pubs and clubs operating under different regulations, resulting in substantial revenue losses. Additionally, Chinese tourism to Australia hasn't rebounded to expected levels, further impacting potential revenue.

The company also faces potential additional regulatory fines, adding uncertainty to its financial outlook.

Investment and market outlook

Analysts suggest Star Entertainment cannot currently be classified as an investment-grade stock. The company's future appears highly binary – either potential recovery if regulatory conditions improve, or continued struggle.

A positive regulatory change from the New South Wales government could potentially see the share price rebound to the A$0.15 - A$0.16 range. However, risk of additional trading suspensions remains if financial conditions deteriorate.

For traders with high risk tolerance, the current situation may present opportunities, but conservative investors should consider alternatives with stronger balance sheets and fewer regulatory headwinds.

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