CFDs are leveraged products. CFD trading may not be suitable for everyone and can result in losses that exceed your deposits, so please consider our Risk Disclosure Notice and ensure that you fully understand the risks involved. CFDs are leveraged products. CFD trading may not be suitable for everyone and can result in losses that exceed your deposits, so please consider our Risk Disclosure Notice and ensure that you fully understand the risks involved.

Bull definition

Bulls are speculators who believe that a market, instrument, or sector is going on an upward trajectory. This belief puts them at odds with bears, who take a pessimistic view on a market’s direction.

When trading, bulls will tend to buy (or go long on) their market, in order to make a profit by selling when it is worth more in the future. When a market is increasing in price, the bulls are seen as in control. This is referred to as a bull market; it is the opposite of a bear market, when the price is heading lower.

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Spotting when bulls or bears are taking control is pivotal to minimising loss and maximising profit as a trader. Find out more about how to do so with our technical analysis course.

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